Our Story

Last updated: 10 July 2026

Mittiva exists because of one uncomfortable question: if Multani Mitti worked for our grandmothers, why did we all stop trusting it?

The answer, we found, wasn't the mitti. It was what the market did to it. Loose clay sold in open bins — bulked with sand and chalk, tinted with industrial dyes, stored beside traffic dust. The remedy didn't fail us; the supply chain did.

What we do

We take genuine, mineral-rich Fuller's Earth and make it skin-safe by default:

• Triple-sieved to a talc-fine 200-mesh softness — no grit, no scratching
• Batch-tested for purity — no bleach, parabens, sulphates, dyes or fragrance
• Sealed in food-grade jars — because your skin absorbs what you put on it

One ingredient. Zero shortcuts. That's the whole company.

Our promise

Every order ships free across India, dispatches within 24 hours, and carries our 14-day "See The Glow" guarantee — visible improvement or a full refund, no returns needed. Subscribers save 20% on every delivery and can pause, skip or cancel anytime.

Questions, ideas, or just want to tell us your Nani's ubtan recipe? Write to care@mittiva.com — a human reads everything.